Rich has been a technology journalist for 25 years and has written extensively on data center trends since 2004. Rich is a regular source for media covering technology, and quoted in The NY Times, Wired, The Washington Post, MSNBC, Computerworld, Wall Street Journal, The Financial Times, Newsday, the Miami Herald, the Philadelphia Inquirer and Seattle Post-Intelligencer and many other leading technology and business publications. Rich has been called “One of the 10 Most Influential People in the Data Center Industry”.