The world population is expected to increase 40% within 30 years, putting enormous pressure on our food system. The way forward for farmers is to manage not to the acre but to the plant. To do that, farmers must know the health and performance of every plant on a continuous basis. Fortunately, imaging and AI now provide a means to do just that by digitizing every feature of a plant. DeSantis will discuss these trends, and what they mean for machine vision and farming.