Faced with the ever-growing interest in developing digital health solutions and the increased competition for enterprise funding, it is now critical for patient care organization leaders to have governance and project prioritization models in place that align their investments with overall organization goals and objectives. Our panelists will discuss how they created governance and project prioritization initiatives in their organizations while still providing a degree of discipline and without being overly bureaucratic. They will also share thoughts on how to encourage leadership buy-in to new processes, how governance increases collaboration and awareness, and best practices for project prioritization.